UNAM Bachelor of Arts in Advertising

UNAM Bachelor of Arts in Advertising

University of Namibia Bachelor of Arts in Advertising

Degree

selectable subject under Bachelor of Arts (Honours)

Introduction

Visual Arts

The University of Namibia’s BA degree programme which allows students to take a Visual Arts major complementary to other humanities and social science subjects is unique in the region. The appeal of this option and of the market related emphasis in the Visual Arts Curricula is demonstrated by the increasing number of students from throughout the SADC region choosing to register for Visual Arts courses in the Department of Visual and Performing Arts. The curricula are structured in such a way that they provide students with the opportunity to grow creatively and academically towards obtaining a qualification for future employment.

Art for Advertising

Art for Advertising as an ‘applied art’ subject promotes an entrepreneurial focus, training advertising practitioners. By the end of their study in Arts for Advertising students should be able to:

  • Apply their knowledge and skills to the solution of design problems in their chosen field
  • Demonstrate understanding of local business requirements in their chosen field
  • Demonstrate the capacity to make professional judgements and take appropriate decisions

Modules

Year 1, Semester 1
Principles of Design
Year 1, Semester 2
Principles of Design
Year 2, Semester 1
Art for Advertising
Year 2, Semester 2
Art for Advertising
Introduction to Photography
Year 3, Semester 1
Art for Advertising
Research Methods for Visual Arts (as 1. Major Subject)
Desktop Publishing for Visual Arts (as 2. Major Subject)
Year 3, Semester 2
Art for Advertising
Research Methods for Visual Arts (as 1. Major Subject)
Year 4, as 1. Major Subject
Art for Advertising: Studio Research
Research Project: Art for Advertising
Art for Advertising: Exhibition and Presentation
Art for Advertising: Industry-related Commission
Year 4, as 2. Major Subject
Art for Advertising: Studio Research for Second Major
Art for Advertising: Exhibition and Presentation
Art for Advertising: Industry-related Commission

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