Head of Performance Marketing Employment Opportunity – Jumia
Job Title: Head of Performance Marketing
Organisation: Jumia
Duty Station: Kampala, Uganda
About US:
Jumia is a leading e-commerce platform in Africa. It is built around a marketplace, Jumia Logistics, and JumiaPay. The marketplace helps millions of consumers and sellers to connect and transact. Jumia Logistics enables the delivery of millions of packages through our network of local partners. JumiaPay facilitates the payments of online transactions for Jumia’s ecosystem. With over 1 billion people and 500 million internet users in Africa, Jumia believes that e-commerce is making people’s lives easier by helping them shop and pay for millions of products at the best prices wherever they live. E-commerce is also creating new opportunities for SMEs to grow, and job opportunities for a new generation to thrive.
Key Duties and Responsibilities:
- Accountable for operational digital marketing performance on your channel (ie. reach ROI KPI targets)
- Lead optimization and automation projects on your channel to support a scalable company growth
- Full responsibility of channels – ie. Facebook & Instagram Ads, Google Display Ads, Google Search Ads, Search engine optimization (SEO), or CRM (ie. email marketing, push notifications, sms.)
- Full hands-on responsibility to manage up to several hundred thousand euros of online advertising budget.
- Work in close collaboration with marketing partners – including but not limited to Google, Facebook, and Salesforce.
- Delivery of continuous optimization and automation of working practices on your channel on top of your operational accountability. This includes having the freedom of proposing and designing automation processes such as machine learning algorithm in order to improve the results of the channel.
Qualifications, Skills and Experience:
- Excellent communication skills in English, and willingness to be immersed in a very international and entrepreneurial environment
- Sharp, analytical mind and an entrepreneurial spirit
- Data analytics project and experience are a must, knowledge of the basic optimization algorithms
- Knowledge and/or willingness to learn web & digital marketing techs (HTML, JavaScript, Python, SQL)
- Proficiency in advanced excel mandatory, javascript / google app scripts a plus
- Level headed and can express ideas in a clear and impactful manner
- line-height:200%’>What we offer
- A unique experience in an international, entrepreneurial yet structured environment
- An unparalleled personal and professional improvement as our longer-term objective is to train the next generation of leaders of our future internet service lines
How to Apply:
All candidates who wish to join Jumia should apply online at the link below.