IUM Namibia Higher Diploma in Marketing Management Course
International University Of Management Higher Diploma in Marketing Management Course
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Philosophy
The course is designed to make a positive contribution to Marketing Management in Namibia and the world. It aims to produce effective marketing cadres for the Namibian nation and beyond. The course is to contribute towards the country’s requirements for people with advanced knowledge and skills to market its products and services. The course will ensure effective marketing skills in both private and public organisations.
The course will enable graduates to advance to the Degree in Marketing Management, to be gainfully employed or to become consultants.
Programme Outcomes
By the time the student finishes the Higher Diploma in Marketing Management, he/ she will be equipped with basic marketing management knowledge and skills to carry out the marketing function effectively
Objectives (Purpose)
- A deeper understanding of the local and international environment in which the marketing function operates
- Understand the principles of management organisational and the effect on marketing.
- To appreciate the role of information management in marketing and marketing
- Acquire entrepreneurial and leadership skills.
Course Outline
| Higher Diploma (120 Credits) |
|---|
| Entrepreneurial Studies and Leadership |
| International Business |
| Corporate Strategy |
| Management Organisation |
| Select two subjects from the following: |
| Strategic Marketing |
| Management Information System (MIS) |
| Corporate Finance |
| Strategic HR Management |
International University Of Management IUM Namibia Admissions